MAR 4700- Marketing Plan Project

Get to know your customers

Find out how much households spend on goods and services, spending trends and future spending predictions with Gale Virtual Reference Library's Demographic and Consumer Behavior.

 

Get to know your community

Find demographic information for your city including population, education levels, average income, housing statistics and more. 

Quick Fact: U.S. Census Bureau QuickFacts provides statistics for all states and counties, and for cities and towns with a population of 5,000 or more.

Data USA Is a free platform that allows users to collect, analyze, and visualize shared U.S. government data.

Be sure to also check out your city's website and chamber of commerce page. Here are the links for Charleston IL's webpage and chamber of commerce page.

Newspapers are a great place to find local and business news. Check out the library's online newspapers here.